Sizzling Social Media Strategy

Doing the Prep Work

Johnsonville, a Wisconsin-based sausage company with national reach, looked to sōsh for help reaching their audience. The sausage fanatics were out there—that much we knew. With enthusiastic community management and strategic social ads powered by sōsh, we found them. From there, we worked to grow the relationship between sausage-maker and sausage-lover. A romance for the books.

Sōsh kept this multi-generational family legacy cooking while accompanying the internal marketing team and their collaborating agencies through the social world.

Serving a Delicious Campaign

The sōsh team built campaigns from the ground up, accompanying the internal marketing team and their collaborating agencies through the social world. We expertly seared up dad jokes and puns—grilling in the brand’s voice. From social strategy to on-site activations, sōsh’s experienced team handled it all. Our personal touch helped build a community of brand influencers to keep Johnsonville sausages a-cookin’ across America.