SparkOps
Building a Brand for a Metal Fabrication Company
Nuts and Bolts
A metal fabrication company looked to sōsh for help with developing their brand. We worked with them to take it to new heights by rebranding, developing a new website, and forming a content marketing strategy.
Sōsh built SparkOps a new and improved website to offer a streamlined view of the company’s capabilities and expertise.
Sparking Solutions
The fabrication shop didn’t feel their company's current branding fully captured who they are or what they do. They asked for sōsh’s assistance with establishing a new name and brand identity. They also wanted to take the company to the next level by building awareness, reputation, and trust within the metal fabrication industry.
Sōsh came up with a pallet-full of name ideas for the brand, and “SparkOps” was selected—reflecting the idea of sparking innovative opportunities in metal fabrication. We designed a sleek logo to go with their new name and image. Our team also planned and created a website to showcase their services and know-how. Sōsh outlined a marketing strategy to include informative content marketing to help build up SparkOps’ reputation as an industry expert.
Red-Hot Results
- The new SparkOps website and branding efforts resulted in a bold new presence for the company.
- Sōsh helped get the brand’s message out there to bring SparkOps from being a hidden gem to an industry leader.
- Our team helped develop branding and a website for SparkOps’ parent company, Perl Inc.